Marketing Executive - Victoria's Secret - UAE
Dubai
Job no: 2314965
Location: Dubai
Dubai Head Office
Victoria's Secret
Victoria's Secret is the leading specialist retailer of lingerie and beauty products, dominating the market with modern, fashion-inspired collections, fragrances, cosmetics, celebrated supermodels and world-famous runway shows and creating products on the forefront of fashion and innovation.
The vision of the business is to create a brand with high emotional content that makes woman feel alluring, sophisticated and forever young – It is all about her! Victoria's Secret delivers a best-in-class, captivating branded customer experience that builds loyalty, not just through the product but through the customer service experience provided by the in store staff.
The Role:
The Marketing Executive supports effective delivery of marketing programs and initiatives, collaborating closely with colleagues within the marketing team and building relationships with Merchants, Operators and VM. This is an exciting role with responsibilities for strategy development, markets compliance, market analyses and internal communication.
Competencies
The ideal candidate should be fluent in English and Arabic and demonstrate excellent communication capabilities and an attention to detail
Must be able influence key stakeholders – ME team/Victoria’s Secret Host Brand team to ensure that all proposed activity is approved and executed in a timely manner
Demonstrate an ability to analyze data and compile reports to demonstrate ROI on activities undertaken - promotions/store events etc.
To understand market trends and customer behaviors and how they can be incorporated into strategic planning and decision making
Must demonstrate experience of working in a busy environment and understand the need for organized and structured working practices to deal with the pressure of tight deadlines and constantly changing activities
Evidence of event management particularly within a retail environment would be plus as would previous experience with customer engagement campaigns from digital channels to store - understanding of multichannel marketing
Qualifications & Requirements:
You will have/be:
- A minimum of 2 years' experience in marketing and public relations
- Excellent analytical skills
- Good communication skills in English and Arabic
- Familiar with all Microsoft Office tools.
- To have an in-depth knowledge of the Middle East marketplace and experience of country requirements such as licensing and permits
About Us:
M.H. Alshaya Co. is a leading international franchise operator for nearly 90 of the world’s most recognised retail brands including Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang’s, The Cheesecake Factory, Victoria’s Secret, Boots, Pottery Barn and KidZania. The company operates over 3,900 stores across diverse customer sectors: Fashion & Footwear, Health & Beauty, Food, Optics, Pharmacy, Home Furnishings and Leisure & Entertainment.
Alshaya’s stores can be found in markets across the Middle East and North Africa, Russia, Turkey and Europe and the company employs more than 53,000 people from over 120 nationalities.
The company has established itself as the industry leader across these territories through a combination of local market understanding and a comprehensive commitment to customer service. Growth in each of its operating divisions and brands is supported by continuous investment in talent and infrastructure. It applies best practices in retail operations, merchandising, marketing, information technology, logistics, real estate, human resources and financial controls.
M.H. Alshaya Co. is the retail business of the Alshaya Group, which was founded in Kuwait in 1890 and today represents one of the most dynamic companies in the Middle East. In addition to its retail operations, the Alshaya Group is active in a number of other sectors including real estate, automotive, hotels, trading and investments.
